SalesRepRadio - Andrew Sobel

"Competition is worse than ever. A lot of people are competing on price. I believe the way to win clients is to do it through relationships and ideas rather than having to compete on price, because then you're a commodity, and that's not any fun. The theme here is moving yourself from being a salesman to the position of being a client advisor - someone who's bringing not just product expertise, but someone who's bringing big picture thinking."

Andrew Sobel is the leading authority on client relationships and the skills and strategies required to earn enduring client and customer loyalty. A noted business strategist, Andrew has spent 20 years as a strategy advisor to senior executives in over 30 countries around the world, helping leading companies create and implement winning strategies, renew their organizations, and develop customer-focused cultures.

His clients have included both established public companies such as American Express, Citigroup, Cox Communications, Lloyds TSB Group, Pacific Bell, and Telecom Italia, as well as privately held and managed professional service firms such as Hewitt Associates, Edelman Public Relations Worldwide, and Milbank Tweed.

Andrew worked for 15 years with Gemini Consulting (now Cap Gemini Ernst & Young), co-founding its international practice and helping to grow it from 3 to 800 professionals and $300 million in revenue. He served as a senior vice president, managing director, and member of the European Management Committee. He lived and worked abroad for 13 years, and speaks four languages.

Andrew is coauthor of the acclaimed book, Clients for Life: How Great Professionals Develop Breakthrough Relationships (Simon & Schuster) which has appeared on several bestseller lists and is now in its fourth printing. His articles and work have been featured in a variety of national magazines and media, including USA Today, Advertising Age, The Sloan Management Review, Advisor Today, Consultants News, Business Law Today, and The Dallas Morning News, and he has appeared on a variety of national radio and TV programs such as CNBC’s Today’s Business.
Andrew speaks frequently to corporate groups and conferences on a variety of topics including client relationships, relationship management, customer service and customer retention, relationship capital, and earning the CEO’s trust. Andrew graduated cum laude from Middlebury College and earned his MBA from Dartmouth’s Tuck School. He is President of his own strategy advisory firm.